05/14/2024

Activation Options for Promoting a Music Festival

digital Backpack billboard – Rolling Digital Billboards – Outdoor Video Projection – Wild Posting – Sidewalk Decals

Why Ayden?

At Ayden Activation Group, we redefine what it means to be merely an event staffing or experiential agency. We are your comprehensive solution for everything from experiential marketing and guerrilla tactics to event staffing, sampling teams, and out-of-home (OOH) campaigns. Our agency is designed to elevate brands and create memorable activations that leave a lasting mark. Leveraging our broad expertise and creative strategy, we distinguish ourselves in the activations and marketing spheres, offering a suite of services tailored to fulfill every need of your brand.

Our strategy is thoughtfully designed, and our execution is precise, ensuring we engage and retain the interest of your target audience. At Ayden Activation Group, we are dedicated to being your unwavering partner in elevating your brand’s visibility and creating a memorable impact.

Media Options

Sidewalk Decals: 24”x24” in size, printed 4 CP, placed guerrilla style without permission. Rate includes production, placement, location list, and photos. Turnaround time is 3 weeks. 

Sidewalk Chalk: 36”x36” in size, placed on sidewalks guerrilla style without permission. Rate includes production, placement, removal, location list, and photos/videos. Turnaround time is 3 weeks. 

Wild Posting: 24″x36″ posters, printed 4CP on one side. Removal, location scouting, location list, and photos included. Turnaround time is 3 weeks. 

Outdoor Projection: Activations are guerrilla style without venue permission, running at 1-3 locations for 5 hours after sundown. Client to provide video of creative. Turnaround time is 2 weeks. 

Digital Backpack Billboard: Shifts are 5 hours, client to provide branded attire and collateral for the team. Shifts are between 8am-9pm, street team works in a team at 1-2 locations unless otherwise specified. Turnaround time is 3 weeks. 

Media Impressions

Sidewalk Decals = 1,000 per decal and day 

Chalk Stencils = 1,000 per stencil and day 

Wild Posting = 25,000 per location and day 

Digital Backpack Billboard = 10,500 per billboard and day 

Rolling Digital Backpack Billboard = 10,500 per billboard and day 

Outdoor Projection – 25,000 per night