05/14/2024
Activation Options for Promoting a Music Festival
Digital Backpack BillboardS – Wild Posting – Sidewalk Decals – Rolling Digital Billboards – Video projection
Why Ayden?
At Ayden Activation Group, we redefine what it means to be merely an event staffing or experiential agency. We are your comprehensive solution for everything from experiential marketing and guerrilla tactics to event staffing, sampling teams, and out-of-home (OOH) campaigns. Our agency is designed to elevate brands and create memorable activations that leave a lasting mark. Leveraging our broad expertise and creative strategy, we distinguish ourselves in the activations and marketing sphere, offering a suite of services tailored to fulfill every need of your brand.
Our strategy is thoughtfully designed, and our execution is precise, ensuring we engage and retain the interest of your target audience. At Ayden Activation Group, we are dedicated to being your unwavering partner in elevating your brand’s visibility, creating a memorable impact.
| MEDIA | HOURS | # DAYS/EVENTS | EVENT | ACTIVATION DATE | BOARDS/BAs | TOTAL NET RATE |
|---|---|---|---|---|---|---|
| Digital Backpack Billboard/BAs | 5 | 1 | Cruisin Ocean City Car Show | 5/18/24 | 2 | |
| Digital Backpack Billboard/BAs | 5 | 1 | Ocean City Boardwalk | 5/25/24 | 2 | $3220 |
| MEDIA | HOURS | # DAYS/EVENTS | EVENT | ACTIVATION DATE | BOARDS/BAs | TOTAL NET RATE |
|---|---|---|---|---|---|---|
| Digital Backpack Billboard/BAs | 5 | 1 | Cruisin Ocean City Car Show | 5/18/24 | 4 | |
| Digital Backpack Billboard/BAs | 5 | 1 | Ocean City Boardwalk | 5/25/24 | 4 | $5,000 |
| Section | Details | ||
|---|---|---|---|
| Media Format | 1 Sandcastle | ||
| Features | Incorporation of your logo or message, thematic elements such as bulls or related themes. | ||
| Size - Height | Elements ranging from 5-6 feet tall. | ||
| Size - Length | Approximately 18 feet to 22 feet long, depending on the final design. | ||
| Total NET Rate | $4,800 | ||
Activation Notes
The client is responsible for providing branded attire and promotional items for distribution. Our brand ambassadors usually work in groups, strategically stationed at 2-3 key locations unless otherwise requested, with a turnaround time of 1 week.
Media Impressions:
Digital Backpack Billboards/BAs: 10,000 impressions per day
Additional Information:
Our programs typically operate without mandatory permit requirements, unless specified otherwise. If permitting is desired, additional conditions and costs may apply. Expect a comprehensive activation report within 1-3 business days after the activation begins. All rates are quoted net. Please note that pricing, costs, and assumptions provided are for initial planning and will be confirmed upon contractual agreement.
